Insights


create my mobile website psychology of color in marketing
Psychology-of-Color-in–Marketing! 3 On the previous post Psychology of Color in Marketing 2 (read it here in case you missed it), we talked about using color theory properly in your branding and highlighted some examples. However, the introduction to Psychology of Color in Marketing, the first post, made a lot of emphasis […]

Psychology-of-Color-in-Marketing 3


create my mobile website psychology of color in marketing
Psychology-of-Color-in–Marketing! On the first post of Psychology of Color in Marketing (read it here in case you missed it), we mentioned we will have 3 segments on this topic, well today is the second part. Properly Using Color Theory. This might sound out of importance, but it will not remain so […]

Psychology-of-Color-in-Marketing 2


create-my-mobile-website-white
Psychology-of-Color-in–Marketing! Not a lot of people knows this but really the “Psychology-of-Color-in-Marketing” is for real. Countless studies have found that particular colours have their own effects on consumers, with some colours stimulating areas of the brain in ways which will induce excitement or inspire tranquillity. Due to these effects, big […]

Psychology-of-Color-in-Marketing




What does social media marketing look like in 2015? As climbing the organic search ladder becomes an increasingly difficult job for brands everywhere, the influence of social media in marketing gets stronger by the day.  But which networks are the most popular and how can marketers use them to reach […]

What does social media marketing look like in 2015? (Infographic)








Google algorithms removes right hand side ads for desktop searches SEO
Last week, Google announced it’s new parent company ‘Alphabet’. Under new restructuring, Google will keep its best-known businesses such as apps, YouTube, and Android, and newer entities such as the investment and research divisions, Nest, and Google’s drone arm will be operated under Alphabet – a pretty fitting name, found Quartz, considering […]

Google’s companies and products: From A to Z





Why subscription wins (Infographic) “The influence of subscription commerce is so large that it’s forcing even the largest corporations to follow suit,” say Retention Science in their latest infographic. Now that the subscription industry is expanding under the influence of better funding, Retention Science wanted to examine where subscription companies are […]

Why subscription wins (Infographic)


Microsoft to end Windows versions – Oops! Windows 10 will be the “last version” of the dominant Windows operating system, revealed Microsoft’s Jerry Nixon last week. Nixon’s comments reflect a change in the way that Microsoft makes its software. In a statement the tech giant revealed that instead of new stand-alone versions, […]

Microsoft to end Windows versions