User Experience

After a couple of years waiting, and various algorithm fluctuations described as ‘normal turbulence’, Google has finally confirmed today that it’s Penguin algorithm update is rolling out in all languages. The last update in 2014 – Penguin 3.0 – may have only affected less than 1% of US/UK searches, but that ultimately translates to […]

Finally Google Penguin 4.0 is now confirmed

 in Google / SEO / Social Media / User Experience  tagged Google / SEO / social media by
bounce-rates-image
I’ve often looked at bounce rates and associated metrics as a way to measure the general stickiness and appeal of a website. In my case, this has normally been blogs and publishers’ sites, but the principle applies generally.  Here are several suggestions for ways to keep visitors from leaving your […]

Reduce Your Website Bounce Rates With These 14 Ways

 in Blog / Content / Data Analysis Tool / Google Analytics / Mobile Optimsed / User Experience  tagged Google Analytics / technology / Tools by
To make blogging misakes are so, so easy. Sometimes, when I tell people that I blog for a living, they roll their eyes. “That’s so easy,” they say. “You get a paycheck for sitting on the internet all day and writing. A monkey could do your job!” That’s when I […]

12 Blogging Mistakes Most Beginner Bloggers Make

 in Blog / Content / Digital Marketing / Email Marketing / SEO / Social Media / User Experience  tagged Blog / Content / Google Analytics / User Experience by
mobile friendly
To have answers to these 6 strategy questions before you design and build your company’s mobile-friendly site (or app) are liberating. With mobile search surpassing desktop search in many countries, including the US, and Google now promoting websites in search results that perform better on a mobile device, a mobile-friendly site […]

6 strategy questions to answer for designing and building a ...

 in Apps / Mobile Optimsed / Mobile Strategy / MobileSEO / Responsice Web Design / Technology / User Experience  tagged . / Create My Mobile Website / Mobile App / Mobile Site / Responsive Website Design / Web Design by
email-marketing-tools-lead-generation
There’s a lot to say when it comes to how to do email marketing well. We could talk for days about the most critical components of an optimized email, common email marketing mistakes you might be making, and examples of brilliant email marketing that will inspire you. But at the end of […]

6 Email Marketing Metrics & KPIs You Should Be Tracking

 in Blog / Email / Email Marketing / User Experience  tagged Data Analysis Tools / Email Marketing / Google / Tools by
Google algorithms removes right hand side ads for desktop searches SEO
What Google AMP Web Standard Means for Web Designers | Shocking News Recently, Google released their new web standard called AMP (Accelerated Mobile Pages). With this, Google is looking to drastically speed up the load times of mobile web pages, especially when linked from the search results. The standard is […]

What Google AMP Web Standard Means for Web Designers | ...

 in Content / Digital Marketing / Google / Mobile Optimsed / Mobile Strategy / MobileSEO / Responsice Web Design / Technology / User Experience / Web Design / Website Personalisation  tagged Create My Mobile / Google / Google AMP / Web Design / Web Personalisation by
Google algorithms removes right hand side ads for desktop searches SEO
10 select Chrome extensions for content marketers Extensions are small software programs that enable your browser of choice to do more than Google search. There are tons of extensions available for various browsers, but the options below are well-suited for the content marketers using Chrome. DrumUp DrumUp’s chrome extension gives […]

10 select Chrome extensions for content marketers

 in eCommerce / Email Marketing / Infographics / Social Media / Technology / Tools / User Experience  tagged Chrome / Giphy / Google / Pinterest / social media by
Millennials are leading mobile Christmas shopping spree
Millennials are leading mobile Christmas shopping spree OK, many people actually don’t like the term millennials, but Dynatrace said it – not us. Key findings include: 42% of all consumers (60% of millennials) plan to do more Christmas shopping on their smartphone or tablet this year than last year 50% of […]

Millennials are leading mobile Christmas shopping spree

 in eCommerce / Infographics / Insights / Mobile Strategy / Social Media / Technology / Tools / User Experience  tagged create / eCommerce / technology by
Best 10 stats to help drive sales this Christmas using Twitter
Best 10 stats to help drive sales this Christmas using Twitter More than two-thirds (68%) of UK Twitter users are likely to purchase from a business they follow on Twitter, according to Twitter research conducted by Millward Brown for Twitter.

Best 10 stats to help drive sales this Christmas using ...

 in Infographics / Insights / Mobile Strategy / Social Media / Social Media / Technology / User Experience  tagged Create My Mobile Website / Infographics / social media / Twitter by
create my mobile website - Sending Out Invitations
Number Two: Getting Your House in Order The Basics of a Good-Looking, Functional Website Once you’ve figured out your strategy for reaching out to your customers, the next step is to get your website in order. Even if you think your website is in great shape, it never hurts to […]

Getting Your House in Order – 6 Ways : Preparing ...

 in Mobile Strategy / Responsice Web Design / SEO / Technology / User Experience / Web Design / Website Personalisation  tagged Create My Mobile Website / Responsive Site / SEO / Web Design by
This article of 20 essential Facebook facts & statistics for advertisers first appeared on ClickZ. Facebook is a powerful platform for advertisers that has grown rapidly since its humble beginnings in 2004 to become an essential social channel to advertise a product or promote a brand. Here’s everything you need […]

20 essential Facebook facts & statistics for advertisers

 in Infographics / Insights / Mobile Strategy / MobileSEO / Social Media / Technology / User Experience by
April 21st is the day, Google has launch what is called mobilegeddon . #Mobilegeddon is Here! Brands’ online traffic is expected to suffer from today (April 21) as “significant” changes to Google’s algorithm come into effect, bumping up mobile-friendly websites – as ‘mobile-first’ truly takes root. The move marks the biggest shake-up to […]

google has launch what is called mobilegeddon

 in Digital Marketing / Google / Mobile Optimsed / Technology / User Experience / Web Design  tagged Google / technology by